UX South Africa Conference

The guys behind the UX SA Conferences have really been doing a great job. For the last few years they’ve been selling out and it’s starting to gain international attention. This year the majority of presentation submissions came from abroad. They’ve also been a great platform for myself and Terence. Here’s some stuff we’ve done at the conferences:

23. April 2016 by admin
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UX Landscape of South Africa

Last year, Dr. Marco Pretorius, Terence and myself embarked on researching and baselining the maturity of UX in South Africa. It was a huge effort but I think it turned out really well. As part of the project we created the report, published an academic version of the findings, created a website – www.uxlandscape.com – and have also presented the findings (youtube link) at the UX SA Conference 2015 in Cape Town. The contents of the report include:

  1. About the study
  2. Executive summary
  3. Methodology
  4. Findings
    • Part 1: Demographics
    • Part 2: UX Practitioners
    • Part 3: Institutional UX
    • Part 4: Education and knowledge building
  5. Conclusion and recommendations
  6. Next steps

Our intention is now to run this every two years so as to meaningfully contribute to the growth of the field here in SA.

UXlandscape1 UXlandscape2 UXlandscape3 UXlandscape4

23. April 2016 by admin
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Asian Consortium: Hong Kong

The Asian Consortium, part of the Hong Kong 10DAYFEST from the Jockey Club Design Institute for Social Innovation, was a great success.

Brief overview: “140 social innovators from all over Asia came to Hong Kong to channel their ideas of social innovation. Founders of social enterprises, start-ups and leaders in academia from 20 countries, more than 25 nationalities have shared their latest projects in the Network Conference, opened the “Living room by Asian Consortium” exhibition, networked in Changemakers Party and joined the local Excursion to experience social challenges in Hong Kong and explore ways to promote social innovation movements here” – view the photo gallery.

Loads more content can be found at Socia.hk

Myself and Terence produced a poster for the “Living room” exhibition through our new company Firma which you can download here in either A3 format or A0 format.

I also had the opportunity to present a bit about Firma and our work. You can view a round up of the trip and the presentation on slideshare.


Above: The incredible Zaha Hadid building where the Institute is situated.


Above: Cool signage


Above: Inside the building


Above: Me presenting on Firma


Above: Prepping our poster for the exhibition


Above: The mesmerising Hong Kong

23. April 2016 by admin
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Update: DEFSA 2015

This years DEFSA (Design Education Forum of South Africa) theme was ‘ethics and accountability in design’. We submitted two papers. The first, ‘Wicked Ethics‘ and the second ‘The Firma Model’. I think it went well and we definitely enjoyed it.

I’ll post a link to the full papers when the proceedings have been published.

Photo by Tasmin Donaldson


03. September 2015 by admin
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Tokyo round-up: UX Strategy Forum (Sociomedia), Metaphase workshop and IA Camp

The incredible folks at Sociomedia brought me to Japan (along with Dan Klyn and Peter Morville) to participate in the UX Strategy Forum for Summer 2015.

Outside of Tokyo being utterly mind-blowing (the people, the city, the culture) the conference was superb as well. On the first day I presented my work on the Firma Model and on the second, the application of the Model (all work I’ve been doing with Terence Fenn).

Below: Me presenting the Firma Model on day 1 on UXSF, Dan and Peter and myself (plugged in) with the Sociomedia team


Prior to the conference however I had the privilege of conducting a workshop on the use of the Firma Model with staff from Metaphase (one of the sponsors of UXSF). This was particularly interesting as 1. I’ve never conducted a workshop using the Firma Model and 2. I’ve never done it in Japanese. I got really great feedback and the work by the Metaphase folks was amazing.

Below: My workshop with the Metaphase team


Lastly, I was also able to speak at the Tokyo IA Camp organised by ConcentSoyeon Lee had translated my piece “The design behind the design behind the design” into Japanese so I figured it would be good to present that…for two gruelling hours.

Below: IA Camp, Tokyo


So all in all it was really hard work and really great fun. And what a country! I would give anything to go back again. I discovered some of the nicest people in our field and we were treated like royalty. All round, it was amazing.

Below: View from my hotel ala ‘Lost in Translation’


26. August 2015 by admin
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Update: Cumulus Milan 2015

Cumulus Milan 2015 was awesome. Our paper presentation of the Firma Model went down well (we thought) and we got some great feedback. But better still was the conference which contained great content, great people and was held in different locations around the city allowing you to really get a feel for Milan. It was a particular highlight to be at the famous Politecnico di Milano.

One other highlight was the meeting of folks from around the world who are part of the DESIS Network.

Our paper will be published in the conference proceedings which I’ll link to when published.

Below: Terence at the Politecnico di Milano


04. August 2015 by admin
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Update: UX Johannesburg

Okay, so this was one amazing event. The folks at uxsouthafrica did a sterling job of putting on their second national conference with even larger attendance than Cape Town last year.

Here are the details of the of the event

…and you can watch Terence and I deliver our presentation on the Firma Model on youtube.

Below: Terence at the steps of SciBono where the conference was held and a sunset view from the venue over Newtown.


04. August 2015 by admin
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UX Landscape (SA)

Our survey of the UX landscape in South Africa will be closing soon. We’re really excited to start analysing the data and produce our report and paper. The aim of the survey is to determine the current landscape and level of maturity of the field of User Experience (UX) in South Africa and is the combined effort of myself, Terence Fenn and Dr. Marco Pretorius.


29. March 2015 by admin
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See you at UX Johannesburg

Terence and I will be speaking at UX Johannesburg at 10.15am on day 1, Thursday the 14th of May. Topic: The Firma Model – a meta-framework for research, strategy and design.

29. March 2015 by admin
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D3 translated into Japanese

My visual essay ‘The Design behind the design behind the design‘ has been translated into Japanese by Soyeon Lee. She is, quite simply, super-fantastic-amazing-brilliant!



29. March 2015 by admin
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